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Friday, September 27th, 2019
One of the most important differences between mobile devices and tablets is the time that users invest on each device. Tablets might seem like an enlarged version of the smartphone, but they are in fact devices with their own unique audience.
Smartphone usage often consists of glancing at the device then putting it down, whereas tablets are typically used for longer periods of time during a single session. You might end up reading an entire book on a tablet, which could mean dozens of hours of usage.
Let’s give a few examples: You would use a tablet for reading, watching movies and YouTube videos or even for design. These are all activities that take up a lot of time in comparison to mobile devices. While you could use your phone for these activities, tablets are much better suited as the screen is a lot larger. You would probably use your smartphone to make calls, answer text messages or check your email – all quick activities.
Despite both being portable, at the end of the day it’s just the smartphone that’s considered ‘mobile’. A tablet is mostly seen as a ‘home’ device, one that’s used in a fixed position, either home or an office. Smartphones are used far more frequently but for shorter periods of time. There’s an extremely important takeaway from this statistic. ‘Mobile’ means people mostly use it on the go — resulting in shorter, but more frequent session lengths.
The average session length on mobile is half the session length on tablet devices. Operating from the comfort of their home, or office, tablet users will give themselves more time to go about their business. Mobile users aren’t interested in that kind of luxury.
This is why tablets still have a place in the market, even in 2019. They are considered by many to be useless, but many applications work much better on tablets as they take advantage of the larger screen and display area.
A major advantage of tablets is probably the most physically obvious one – screen size. As previously mentioned, tablets are mostly seen as an entertainment platform, because of two important factors: A larger screen and a larger battery (this is useful for games and entertainment apps, all being extremely battery-hungry).
General wisdom says that whatever you can do on a larger screen, don’t do it on a smaller one. That’s why communication is mostly reserved to the smartphone, while entertainment and content consumption to tablets.
The second important factor is the battery. Entertainment, especially mobile games, are extremely battery-hungry. Users will refrain from playing games on their mobile devices not only because of the tiny screen, but also because it eats up the majority of their battery fast. And if you’re tied to the wall and your charger, you’re not really ‘mobile’ any more. If your app is battery-heavy, and requires a lot of zooming and panning around, you might want to consider focusing on the tablet instead, or redesigning your app to better fit the mobile world.
They can, however it wouldn’t look good and it would be very difficult to use. It’s very, very important to have an application developed specifically for a tablet, from the ground up. Some developers simply take the original phone app and blow it up for the larger screens – this is wrong. Tablets are handled differently to phones, they are held differently in our hands. This is why the interface needs to adjust according to the larger form-factor of the tablet.
Basically, mobile and tablet apps are worlds apart in terms of UX and user behavior. Ideally, a tablet would have a larger UX with larger buttons and the interface would be tailored in order to accommodate the larger screen.
Let’s take a look at things from a developer’s point of view. When it comes to mobile app development versus tablet app development, one approach isn’t necessarily better than the other.
A significant number of enterprise organizations are starting to implement tablet-specific apps in order to optimize experiences for users who prefer to use tablets instead of their mobile devices. This is a smart play for corporate enterprises, as tablets provide opportunities for larger displays in which users can view multiple sets of data or information at once.
Regardless of whether you choose to develop a mobile or tablet app, it’s important to focus on one or the other to start — don’t just go about designing a mobile app and expect it to run perfectly on a tablet, or vice versa. Plenty of organizations have both a mobile-friendly public website for their general web presence, as well as a downloadable native app to accommodate more specific requirements.
Phone interactions are very utilitarian – only gestures that have a specific use are convenient because too many on a small screen can be confusing. On a tablet, however, your use of gestures and animations can shine. Have a reading app? Let people swipe and see the pages turn. Games also benefit from the wider space. Phones must hide their extra content in accessible layers, but tablets can let a bit more of that content come to the forefront, and allow users the entertainment of interacting with it.
Developing for phone and tablet will always be linked, and becomes more necessary all the time. However, their differences are worthy of distinction, and if we pay attention we can create better user experiences across both sizes.
It’s important to have a clear distinction between versions of the same app used for tablets and smartphones. Simply making your phone app larger to fit the tablet’s screen isn’t enough. You need to improve the user experience by leveraging the additional screen real-estate.
If you have a great idea about a brand new app and if you want to start developing it, we can help! With over a decade of experience in developing apps tailored to our customer’s needs, we can make your dream come true. From mobile to tablet apps, and even smartwatch and smart TV apps – we can do it all! We don’t just make apps – at JustTemplateIT, we build apps with love.
Friday, September 20th, 2019
Mobile app development has come a long way since the introduction of the first iPhone back in 2007. Year after year, mobile phones are becoming more and more powerful – these new devices can achieve desktop computer-like performance, thus allowing them to run more complex applications.
With new mobile phones getting released almost on a monthly basis we’re all wondering where will all these advances in technology take us? What new features will these phones bring?
The hardware is only as good as the software running on it – this is where mobile apps come in to play. Currently, there are 5.11 billion smartphone users worldwide, meaning that unlike skeptics had predicted, mobile app development was not a bubble, nor was it just a trend that which would fade away in time.
Mobile apps have taken over our lives, we use messaging apps on a daily basis, we listen to our favorite music using Spotify, Apple Music or Sound Cloud, we use different camera apps with different filters to make our pictures stand out. We’re slowly beginning to use Google Assistant or Siri to help us get by every day. These location and sound based apps are powering unprecedented growth. In a report made by Statista, mobile apps are expected to generate $189 billion in global revenue by the year 2020.
We can safely say that mobile apps have become a culture we have all grown accustomed to and mobile app developers know that very well. They are always trying to innovate and build apps that can offer the ultimate user experience, whether we are talking about AR or VR apps, mobile games or personal assistants, it is important for them to keep an eye on the latest trends all the time.
So what are these trends that they have to look out for?
You can hear the terms “machine learning” or “artificial intelligence” all the time but you’re probably wondering how or where are they put in practice? Most smartphones these days come with virtual assistants – Google Assistant, Siri or Alexa – these can be considered the biggest proofs why machine learning and AI are very much part of mobile apps and cannot be separated. Even figures shown by The International Data Corporation are confidently saying that the AI industry will set another benchmark by rising up to $40 billion by the end of 2020.
In 2018, we have seen Amazon launching their “Echo” line of devices, with this it firing up the race between global tech giants – who will own the largest share in the Internet Of Things ecosystem?
The other major players in this market are Google – with their Google Home and Nest brands, Phillips with their Hue brand and other new players such as Huawei or TP-Link.
There is no denying the fact that the market of the Wearables industry is experiencing rapid growth, as companies are releasing watches such as the Apple Watch 5 or soon to be released Pixel Watch. According to Statista, wearable devices are expected to reach over $33 Billion by the end of 2019.
Today, wearables are highly dependent on the smartphones they are connected to. This means if you would like to create a wearable, the devices must be paired with a smartphone and they have to be within a close proximity. In order to be future-proof, applications have to be built in a way to work well with wearable devices.
When you hear the word Augmented reality the first thing that pops in your mind is PokemonGO. This AR game based on the popular TV series took the world by storm. It became the most downloaded game of 2016 and started a revolution in the industry. Nowadays there’s a trend of social media platforms to release integrated AR filters that have the ability to transform any human face into digital characters or enhance the selfie experience.
The demand for mobile wallet apps is on the rise! This frictionless payment method is what every customer loves to see in mobile apps nowadays. This eventually will change the way customers like to shop. Every successful mobile app includes at least 3-4 payment methods such as credit/debit cards, mobile wallets and gift cards – soon cryptocurrencies!
These are the new trends that you should bear in mind before deciding on developing your dream application! You don’t know what features to include? or you can’t find the right company for the task at hand? JustApplications has been developing applications since the launch of the first iPhone! For more information, please contact us on 0121 285 1050!
Monday, August 19th, 2019
Technology makes the world go round and sometimes it can make you feel nostalgic. Remember when you used to have a Dial-up internet connection and when someone started talking over the phone you lost connection to the internet? We’ve come a long way since then. Let’s delve deeper and take a quick glance at the evolution of mobile applications.
Given that technology is constantly evolving, our mobile devices are getting more and more powerful, embedding newer and newer features. Your devices now have AI-controlled personal assistants, you can just talk to your devices and use them to manage your day to day tasks.
Mobile applications are no exception. Apps have evolved a lot since the early days, you can now pay using your phone, video chat with multiple people, scan products in the grocery store with the touch of a button.
Now you’re wondering how did this all start? Let’s take a look at the awe-inspiring evolution of mobile applications.
Everything began with the first smartphone ever to be launched for general use by IBM back in 1993. The first-ever smartphone was equipped with features like a calculator, world clock, calendar and contact book and all of this was coded in Java.
The next major achievement in the field of mobile application development can be associated with the Blackberry – it took mobile applications to the next level. The Blackberry came with built-in emailing, arcade games, ringtone editors, a to-do list and many more. These applications are the ancestors of the mobile apps we love and use today.
The next major milestone when it comes to applications can be marked with the launch of the first-ever iPhone – back in 2007. This was a big deal for most of us. The iPhone dramatically changed the mobile and mobile app history. That was the time when most people decided to say goodbye to physical keyboards and embraced the new multi-touch screen technology.
Before the iPhone came out, smartphones were big, clunky devices, half keyboard, and half screen. Full websites didn’t run on mobile devices, so companies were forced to build weak, mobile versions of their sites. Apple changed all that – but at what cost? It actually took Apple 150 million $ and two and a half years to develop the first iPhone.
Although by today’s standards, the first iPhone looks like a primitive brick, it stands as a reminder of how far technology and mobile application development has come.
The famous phrase was trademarked by Apple back in 2009. However, the term “app” became the most searched term and even “Word of the year” in 2010. Apple’s lingo is used worldwide today to describe applications on many devices.
Today, mobile users are mainly divided in two camps: iOS users, and Android users. While Apple was the first company to bring the concept of the modern touchscreen smartphone to customers, the iPhone’s market share drastically dropped since it was first introduced.
In 2010, Android overtook iOS in market share, becoming the world’s most popular mobile operating system. Today Android maintains over 80% of the global market share, making it the most popular mobile operating system.
There are two dominant marketplaces out there from where you can download your apps based on the operating system on your phone:
Today’s apps have come a long way compared to the first ones launched – we are spoiled with great experiences and freemium models in exchange for the historical value of our data. Free applications are the most popular ones, but we like to pay for meditation apps that keep us centered and the music apps which allow us to cut out ads and listen to our favorite songs wherever we go.
Whether we’re talking about entertainment, communication or business, mobile applications have become our individual assistants, they offer a way to escape from reality from time to time.
Statistics show that in 2018 we have spent an average of 3 hours and 35 minutes a day on our smartphones. 90% of the time we spend on apps, such as Facebook, Instagram, Pinterest and other apps which are associated with social platforms.
Over the years, JustApplications has had the chance to build and design a large variety of apps, some were made to save lives, others to keep users entertained. We’ve built apps to help business owners to manage their inventory more smoothly, we’ve built apps for hospitals and even for companies that are about bringing clean water to 3rd world countries. There is the magic behind bringing ideas to life, and although we don’t know where mobile applications will take us next, we are up for any challenges.
We hope that you will have the chance to bring your new ideas to life together with us and our award-winning designers and developers. We can’t wait to hear from you!